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Programs : Brochure

This page is the brochure for your selected program. Questions? Email the appropriate Program Advisor listed below.
  • Locations: Galway, Ireland; London, United Kingdom
  • Program Terms: Summer
  • Restrictions: WUSTL applicants only
  • Budget Sheets: Summer
Dates / Deadlines:
Dates / Deadlines:
Term Year App Deadline Decision Date Start Date End Date
Summer 2020 02/01/2020
Rolling Admission 05/10/2020 05/23/2020

** Early application is strongly recommended for all programs. Deadlines that fall on a weekend or holiday are automatically extended to the next workday.

Deadline has passed
Program Description:
BSBA Multi-Country Summer Program
European Capitals of Culture, Business of the Arts
London, UK and Galway, Ireland (2020 - rotates annually)
PROGRAM OVERVIEW London and Galway
  This Olin summer program provides the opportunity to explore two unique European business environments within the context of the European Union. Since 1985, the European Capitals of Culture initiative has aimed to increase investment in cultural projects, regenerate cities and boost tourism in some of Europe’s lesser visited destinations with the greatest potential for development. As debate rages on about the impact and effectiveness of the European Union itself, Capitals of Culture aims to celebrate art and culture as unifying forces and drivers of economic and urban development.

This dynamic Business of the Arts summer program explores themes of arts and culture management and encourages students from diverse academic backgrounds to engage with members of local arts communities in London and the associated location of the EU's European Capital of Culture , to better understand the artist's work and the challenges and opportunities for artists in each local context. 
Eligibility: Students must meet all eligibility requirements, including a minimum 3.0 GPA. This program is open to BSBA students, Second Majors, and Business of the Arts minors in the Business School as early as the summer between your first and second years at WashU. Capacity may be limited. Preference will be given to students who have successfully completed MGT 460O prior to the application deadline. Prreference will be given to students who are formally pursuing a minor in the Business of Arts at the time of application and BSBA students.  NOTE: This programs requires us to begin booking travel immediately following program admission. Therefore, students MUST have a passport before February 1.

Program Dates:
Term Dates
Summer 2020 May 10-May 23, 2020

Students will need to depart the US on May 9 in order to arrive in country for the start of the program on May 10. 
This 3-credit hour courser explores the impact of the European Capital of Culture investment on diverse stakeholders, challenging students to explore the uneasy relationship between business and art on a global scale. Students begin their studies in London, a global city and capital of art and culture, with an introduction to the impact of large-scale events and investments on major cultural institutions. The seminar will incorporate meetings with curators, artists, and leadership from past European Capital of Culture cities in the UK to spark debate around a series of complex dichotomies: creativity vs. viability, global vs. local, diversity vs. common culture and immediate impact vs. long-term development. These debates will take place against the backdrop of the UK’s ongoing litigation of a post-EU identity and relationship with Europe.
The seminar will then continue on to Galway, European Capital of Culture 2020, where students will explore the cultural initiative on a local scale. Small group research projects will bring students into contact with local artists, business owners and community leaders as they assess implementation and impact. Through guest speakers, visits to local institutions, and interviews with key stakeholders, groups will analyze narrow themes within the wider project and present conclusions to a panel including course faculty, local artists, and members of the organizing team. 

Suggested Reading: Forbes article on 2019 Capitals of Culture
  London, United Kingdom
London, needing no introduction, is the largest city in the UK and is the banking and financial center of the country. London is a global city and truly a world capital of art and culture, offering countless art institutions, theaters, performance venues and important historical sites.
The ACCENT London Study Center is located in the heart of Bloomsbury, on Bedford Square, a central London district rich in cultural heritage. The Center is near the University of London campus and is just a few blocks away from the British Museum, home to some six million objects covering the story of human culture and one of the greatest museums in the world. The busy shopping and nightlife streets of Covent Garden and Soho are just a few minutes’ walk from the Center.
Galway, Ireland
Galway is one of two cities awarded European Capital of Culture status and funding for 2020. A city of just 80,000 on Ireland’s west coast, Galway presents itself as an Irish leader in innovation with regard to both tourism and arts and culture. A unique place within the Irish landscape, the city is home to over 300 registered artists, has twice the national average of 20-24 year-olds, and a quarter of its residents are foreign.
The city is known for its winding seaside promenade, cobblestone streets, and colorful cafes and storefronts, not to mention easy access to Galway County’s breathtaking natural beauty including the Aran Islands, national parks, and rolling green hills. Each July, the city comes alive with the Galway International Arts Festival.

Note about future locations:
The European Capitals of Culture are established by the European Commission and rotate annually. Therefore, this program will evolve annually. In future years, the program is designed to always begin with London as an introductory and comparative city. The second city will likely change annually to one of the Capitals of Culture or to past Capitals of Culture. As the program develops annually, students will build upon the analysis of previous student's work to explore long-term outcomes. 

Housing: During the first portion of the program in London, students will live in a hotel within London transport’s Zone 1, a short walk from the ACCENT London Study Center in Bloomsbury. In Galway, the group will live together in one of the National University of Ireland Galway student residences. Residence rooms are grouped in small apartments, each unit sharing a bathroom, kitchen and living area. The residences house other Irish and international students and are located on the main university campus, just a 25- to 30-minute commute on public transportation from the city center and main sights. 

Student Life: This 2-week seminar program includes numerous visits to museums, galleries, concert halls and theaters during which students will meet with artists, managers and various other community members active in areas of arts and culture. In addition to these visits with seminar faculty, students will enjoy a West End performance in London, two plays or concerts in Galway, and a day exploring Ireland’s breathtaking Aran Islands and the Cliffs of Moher. 

On-Site Support: Olin's academic and logistical partner in London and Galway is ACCENT. ACCENT is an international education organization that works with over 70 American colleges and universities to provide high quality study abroad programs. ACCENT staff not only coordinates the European Capitals of Culture seminar and course visits, but also organizes housing, logistics, activities, and are available to assist students in other areas where support is needed. The program begins at the London Study Center and then continues to Galway, where the group will be accompanied by an ACCENT coordinator and the London-based faculty. Olin and ACCENT have partnered for 20 years and ACCENT London hosts the BSBA London Internship Program. 

  Estimated Program Price: When you study abroad on a summer program for academic credit, you will be charged a program fee that includes a variety of items, including tuition and administration fees, health insurance, and possibly housing and meals. WU program fee does not cover any study abroad program costs that are not explicitly listed which may include for room, board, transportation, personal expenses, passport or visa fees. Such costs are charged separately either by WU, the program sponsor, or a third party. Scroll to the top and select the appropriate term under "Budget Sheets" to view estimated program expenses. Upon acceptance a deposit will be required for this program.

Program Fee Inclusions:
  • Academic credit for three WashU units
  • Local instruction, guest lectures, and visits with local artists and agencies
  • Housing
  • Select in-country transportation including airport transport and local transit passes
  • One-way group flight from London to Galway
  • Welcome and farewell meals in London; one group dinner in Galway
  • Breakfast daily in London
  • Cultural activities and walking tours, including one West End theater performance in London and theater performance in Galway
  • Special lectures and exhibits in London and Galway
  • One-day trip to the Aran Islands and Cliffs of Moher in Ireland, including one group lunch
  • On-site support including orientations and staff

Note: This program requires Olin to begin making logistical arrangements immediately upon your confirmation of participation following acceptance to the program. Which include purchasing airfare on your behalf (between London and Galway). Therefore, upon receipt of admission to the program, be mindful of the required deadlines, dates, and cancellation fees. 

Scholarships: All students, including those who may receive a scholarship or funding, are responsible for the full-cost of the program fee should they withdraw outside of the program withdraw deadlines, which will be sent with acceptance materials. Scholarships are available to students who are actively pursing the Business of the Arts minor. The minor must be formally declared prior to the application deadline in order to be eligible.

Visas & Immigration: 
All students should have applied for a passport PRIOR to completing their application, based on the necessity for us to purchase inter-program airfare on your behalf.

US passport holders do not need a visa if they are staying in London or Galway for the short duration of these programs. A valid passport is required and immigration law is always changing; students must research the most current immigration requirements. If you are not a U.S. national, you may need a visa.  

Olin Global Programs: The Olin Global Programs website provides additional information on academic policies, health insurance abroad, contact information for peer global ambassadors, and other critical information. 
Email the appropriate Global Programs Coordinator (listed at the top of the page), visit us during our on-call hours, join us for an information session, or call (314) 935-6315 to schedule an appointment. Program information subject to change.